Oil glut, Brexit, chinese market crashes… it’s been a tough year for the economy and a tough year for nonprofits alike. Fundraising is never an easy job but it gets especially difficult when people have less to begin with. But don’t panic! With some extra persistence, creativity, and these 7 tips, you can can continue raising the funds your organization needs to see through any downturn. Strengthen your case for giving. It’s quite possible that your nonprofit is actually more relevant during a recession than ever before. Don’t talk about how desperately your organization needs the money, instead talk about
I know where to get unlimited good advice from professional nonprofit consultants who work on call. For free. No, this isn’t a scam. Welcome… to the beautiful world of podcasts. I have curated my top 5 podcasts for nonprofit professionals that capture everything from fundraising to volunteer management. Podcasts are perfect for the nonprofit professional who’s always on the go. You can get your daily informational-fuel while brushing your teeth, making dinner, taking a jog etc. You’ll surprise yourself with how much you’ve learned just by listening! Another benefit of podcast listening is they’re free! Which is a huge plus
We know there are a lot of great ways to say ‘thank you’ to a supporter. Check out the infographic below, in which Melissa breaks down the pros and cons of some common (and effective) ways to let donors know you appreciate their contribution. And remember, we’re always around to chat donor walls, whether it’s by email, or even on Twitter!
I have some good news, and some bad news. The good news is you have an amazing charitable program on your hands, capable of helping many people. The bad news… not everyone thinks so. Over the years, much of the public has developed a skeptical view of organizations, often fuelled by rumours – or worse, a bad experience from another charity. You know what they say about one bad apple… Of course, that’s not your fault. But, it becomes a BIG problem for you once you realize you have to be the one to change those false mindsets. While there
Our secrets for good donor recognition. Because even if you don’t partner with us, we want you to get it right.
Yes, for real. That’s not a trick. It doesn’t matter what service provider you go with, we want you to win. The team at BetterGiving creates donor recognition for two reasons: because we’re awesome at it, and because we love helping nonprofits. Getting the best out of your donor walls, digital apps, or recognition events is a win for everyone, us included, even if another firm is your partner. That’s because when people see recognition that’s done right (finally, possibly for the first time in their lives), they’ll start realizing its potential. And those people will look into donor recognition.
Project Spotlight: The Calgary Police Foundation Donor Wall We were contacted by the Calgary Police Foundation to create a simple-but-impactful donor wall. We love the way this one turned out. let’s take a look at some individual elements: To start the project off on the right foot, we installed wood paneling with custom-cut dimensional metal panels to the existing wall. To tie the whole display together, BetterGiving added two ‘flowing’ strips of metal behind the individual elements and on top of our specially constructed wall. The donor plaques are colored acrylic combined with both raised and acrylic lettering. Standoffs from
One of my earlier posts was called The Elephant in the Room: What Your Corporate Donors Aren’t Saying (But Want To). So I thought I’d stick with the animal theme for this post. Social proof is a powerful, powerful tool. It’s one of the most overlooked aspects of donor recognition, and one of the reasons we recommend starting a donor wall when the donations start coming in, instead of waiting until the end. Take this excerpt from KISSMetrics: “Positive Social Proof is More Influential than Saving Money. In a fascinating environmental study published in the Washington Post, researchers examined the
We talk to a lot of nonprofits. We recognize is that donor recognition can feel a lot more like a chore than the incredible opportunity it is. Why? Because it takes time and a bit of money to make great donor recognition. Two resources that we understand are in short supply for fundraising teams. Typically, fundraisers will wait until the end of the project/funding cycle/fiscal to get a donor wall created. At that point, there’s not as much motivation — the funds are already in, the donors gave, so it feels more like an expense than a tool. The result is donor
You probably aren’t doing a good job of recognizing your corporate donors. But when was the last time a cheque-writer called your fundraising team and said ‘do a better job of telling the world how great I am and how much money I gave you’? That exact conversation, with that level of transparency, is rare. So what are your corporate donors, who crave and deserve a certain kind of recognition, saying to your team when you fail to recognize and value their contributions in a beneficial way? Probably something like: “Well it’s just been a big year for donation requests.”
Recently, our parent company Westwind Design Group was lucky enough to get to make some really interesting interactive displays for YouthLink. (Bonus: here are some pictures of some of those interactives!) Maggot Mass! This warm, moving mass of (fake) maggots is visible from the top — and lets you put your hand in a glove inside to feel them squirming around. A favorite with kids. Skeleton Puzzle! Learn how to human body is put together with this fun, life-sized magnetic skeleton puzzle. Humidity Chamber! This chamber mimics a neat process for identifying fingerprints — without chemicals — a great teaching aid. As the project was nearing