Our secrets for good donor recognition. Because even if you don’t partner with us, we want you to get it right.

Yes, for real. That’s not a trick. It doesn’t matter what service provider you go with, we want you to win. The team at BetterGiving creates donor recognition for two reasons: because we’re awesome at it, and because we love helping nonprofits. Getting the best out of your donor walls, digital apps, or recognition events is a win for everyone, us included, even if another firm is your partner. That’s because when people see recognition that’s done right (finally, possibly for the first time in their lives), they’ll start realizing its potential. And those people will look into donor recognition.

Project Spotlight: The Calgary Police Foundation

Project Spotlight: The Calgary Police Foundation Donor Wall We were contacted by the Calgary Police Foundation to create a simple-but-impactful donor wall. We love the way this one turned out. let’s take a look at some individual elements: To start the project off on the right foot, we installed wood paneling with custom-cut dimensional metal panels to the existing wall. To tie the whole display together, BetterGiving added two ‘flowing’ strips of metal behind the individual elements and on top of our specially constructed wall. The donor plaques are colored acrylic combined with both raised and acrylic lettering. Standoffs from

The Monkey In The Room

One of my earlier posts was called The Elephant in the Room: What Your Corporate Donors Aren’t Saying (But Want To). So I thought I’d stick with the animal theme for this post. Social proof is a powerful, powerful tool. It’s one of the most overlooked aspects of donor recognition, and one of the reasons we recommend starting a donor wall when the donations start coming in, instead of waiting until the end. Take this excerpt from KISSMetrics: “Positive Social Proof is More Influential than Saving Money. In a fascinating environmental study published in the Washington Post, researchers examined the

Make Your Fundraising Easier

We talk to a lot of nonprofits. We recognize is that donor recognition can feel a lot more like a chore than the incredible opportunity it is. Why? Because it takes time and a bit of money to make great donor recognition. Two resources that we understand are in short supply for fundraising teams. Typically, fundraisers will wait until the end of the project/funding cycle/fiscal to get a donor wall created. At that point, there’s not as much motivation — the funds are already in, the donors gave, so it feels more like an expense than a tool. The result is donor

Project Spotlight: YouthLink

Recently, our parent company Westwind Design Group was lucky enough to get to make some really interesting interactive displays for YouthLink. (Bonus: here are some pictures of some of those interactives!) Maggot Mass! This warm, moving mass of (fake) maggots is visible from the top — and lets you put your hand in a glove inside to feel them squirming around. A favorite with kids. Skeleton Puzzle! Learn how to human body is put together with this fun, life-sized magnetic skeleton puzzle. Humidity Chamber! This chamber mimics a neat process for identifying fingerprints — without chemicals — a great teaching aid. As the project was nearing

Project Spotlight: Stantec

This project was a cool mix of two passions of ours: donor/supporter recognition, and internal marketing. Both of those things are sometimes undervalued, so it was exciting to help Stantec out. The displays we helped create mix storytelling, digital, and physical elements. Some displays contain awards, some contain TVs, and some smaller sections are simple poster holders with great messaging and a slick standoff installation. Why do we love this project? Even though it’s for a business, it can give nonprofits a lot of great ideas. Check these features out: integrated screen for on-the-fly messaging changes infographics to reinforce messages

Project Spotlight: WestJet Internal Branding

A little while back, we were contacted by a partner agency to help with a project inside WestJet’s Calgary campus. This is a StorySpace project — BetterGiving’s sister company — but we wanted to show it off here anyhow. This project is pretty simple in its execution — what makes it stand out is the content. The entire display runs the chronological history of WestJet — from day 1 to current (and we help update it yearly). This whole installation is an awesome use of storytelling, told largely from the view of third parties or outsiders — newspaper clippings, sales figures, staffing numers. It’s a neat concept and something we’d

Project Spotlight: The Mustard Seed

Last year, we were contacted by The Mustard Seed. For those of you who don’t know, The Mustard Seed provides the homeless with basic needs like food and shelter, while also helping to find sustainable ways of improving their lives, like employment. Needless to say, The Mustard Seed’s mission is one that BetterGiving can wholeheartedly stand behind. The Mustard Seed wanted something prominent, in a unique space, and something that showcased their supporters in a creative way. We took this concept from the shape of the mustard tree and its leaves. Our design team put together a few great concepts,